Showroom address: 76 Clerkenwell Road, London EC1M 5QA

School exhibiting: Welsh School of Architecture, Cardiff University

Ideal Standard, one of the world’s leading manufacturers of bathroom solutions, has opened a new £1m showroom in London’s design hub, Clerkenwell. The new four-storey specification hub, covering 4,000 sq ft, has been created to bring architects and designers together to experience the group’s evolving family of design-driven bathroom products.

Ideal Standard’s evolution comes as part of its work to positively shape the future of modern living with intelligent solutions. The company recently announced its exclusive long-term partnership with renowned design studio Palomba Serafini Associati, items will be on display at Ideal Standard’s new design hub, alongside innovative products from the group’s family of UK brands: Armitage Shanks, Ideal Standard and Sottini.

World-leading design has always been part of Ideal Standard’s DNA. Investment in the new showroom has created an ideal gallery to showcase the company’s industry leading knowledge, skills and experience as well as providing a unique space for industry professionals to come together and collaborate. Visitors to the design hub will also benefit from the insight and skills of an in-house design team. They will be available to offer practical advice on the planning and designing of bathrooms for a vast range of projects including luxury hotels, offices, hospitals and residential properties.